The Long Tail Effect

The theory of the Long Tail is that “our culture and economy is increasingly shifting away from a focus on a relatively small number of “hits”…at the head of the demand curve and toward a huge number of niches in the tail” Chris Anderson explained the long tail effect in 2004, which is apparently the […]

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Where does power truly reside?

“Power does not reside in institutions, not even the state or large corporations. It is located in the networks that structure society . . .” Networks, believe it or not, are really, truly important. Our society has encountered this online era in which nearly everything we do has been documented in some way online. This […]

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Series of technological events

“… the world of matter has become a great nerve, vibrating thousands of miles in a breathless point of time…” – Nathaniel Hawthorne. This statement refers to the vast, ever-changing technological abyss. Technology is being improved upon and updated as we speak. This hence creates an infinitely more accessible pool of information and mediums for […]

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